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AI content software for local service businesses

Be the business
they remember.
When it matters.

You’re busy serving customers. UGO keeps on-brand social posts and blogs moving, so people have more chances to recognize your name, understand what you do, and think of you when they need it.

Built for roofers, real estate agents, and other local businesses that rely on trust.

No card needed to start · Paid plans from $149/month
Free plan available with limited features.

BS

“It saves significant time without sacrificing quality.”Brad Strawbridge · UGO customer

SSocial postsBrand-aligned
Your brand.
Your voice.
More often.

Content built around your business.

BBlogs
FRESH PERSPECTIVES

Something worth reading.

Your services. Your expertise.

CYour content plan

Review. Schedule. Publish.

UBuilt for you
One brand.
One voice.
More places.
UGO mascot in a black tuxedo with a gold UGO bow tie
UGO is working. You keep building.

Illustrative content preview

You have a business to run

You know you need to show up.
Keeping it going is the hard part.

Maybe you have hired an agency, spent nights learning design tools, or asked someone in the family to help. It starts strong. Then the posts slow down, the costs add up, or running your business takes over.

UGO preparing social posts and blog documents at his desk.
UGO at work · Brand illustration
UGO gesturing toward the industry content examples.
UGO · Brand illustration
Picture it for your business

Local expertise.
Content worth sharing.

Explore a few ways to turn everyday customer questions into useful posts and blogs.

Home services

For roofers, HVAC teams, plumbers, landscapers, and cleaners.

Illustrative example · Not customer content or a UGO output preview

Example social post

Planning a roof replacement? Ask your contractor what the estimate includes, how the work will be scheduled, and what happens if unexpected repairs are needed.

Make it yoursAdd a real project photo, explain your own process, and check every detail before publishing.

Example blog topic

What to ask before choosing a roofing contractor

  • What is included in the estimate?
  • How will the work be scheduled?
  • How are unexpected repairs handled?

Real estate

For independent agents and local real estate teams.

Illustrative example · Not customer content or a UGO output preview

Example social post

Getting ready to sell? Gather your maintenance records, make a list of recent updates, and talk with your agent about what buyers may want to know.

Make it yoursAdd your own perspective and local context. Verify market statements and follow applicable advertising requirements.

Example blog topic

What to organize before listing your home

  • Maintenance and repair records
  • Recent updates to the property
  • Questions to discuss with your agent

Appointment-based businesses

For salons, barbers, auto detailers, and fitness studios.

Illustrative example · Not customer content or a UGO output preview

Example social post

Booking your first detailing appointment? Tell the business about your vehicle, the areas you want help with, and any specific concerns so you can discuss the right service.

Make it yoursUse your actual service descriptions, preparation instructions, and booking details.

Example blog topic

What to ask before your first auto detailing appointment

  • Which service fits your vehicle?
  • How should you prepare?
  • What should you expect at the appointment?

These examples show possible topics and tone. Bring your own business facts, expertise, and photos, then review for accuracy and permissions before publishing.

Your first month

Get set up.
Find your rhythm.

A suggested starting plan for self-service setup. Move at your own pace; content volume depends on your plan.

WEEK 1 / GET THE BASICS RIGHT

Set up your business.

Start free, add your website and business details, and review your Brand DNA. Choose a paid plan when you’re ready for its content allowance.

WEEK 2 / CHECK BEFORE YOU PUBLISH

Connect and review.

Connect supported social accounts and your chosen blog destination. Check content for accurate services, locations, tone, and visuals.

WEEK 3 / BUILD A ROUTINE

Put your calendar to work.

Review your content calendar and publishing settings. Keep adding your own project photos, team updates, and firsthand stories.

WEEK 4 / LEARN AND ADJUST

Refine the next month.

Review what published, check available reporting, and note the questions customers are asking. Use what you learn to refine your topics and brand direction.

This is a setup guide, not a promised launch schedule or results timeline. Review regularly; recognition, search visibility, and leads are not guaranteed.

Start free

No credit card required. Free plan has limited features.

A month of UGO Autopilot
Included with the $149/month plan
30 postsSocial content each month
5 blogsFresh articles each month
2 pagesLocal service-area pages each month
The work behind the visibility

Stay in the conversation.
Answer the questions that matter.

Social posts give people regular reminders of your business. Blogs help explain your services and answer customer questions. Together, they build a useful presence people can explore when they want to know more.

01

Social media posts

Brand-aligned copy and visuals that introduce your services, share useful ideas, and keep your business recognizable across your connected channels.

A steady presence starts with a consistent publishing plan.

02

Blogs that build your presence

Useful articles around your services and customer questions, giving people more reasons to discover your website, understand your expertise, and explore what you offer.

A growing library of useful answers on your website.

See the actual product below →

Inside the actual product

Your brand. Your plan.
Your content.

A closer look at four UGO workspaces, from brand direction to published blogs.

01

Set your brand direction

Train UGO on your business, voice, logo, photos, and style.

Current UGO brand training guide for business details, voice, logo, photos, and styleView full-size screen
02

Review your calendar

Review social posts by date, format, and topic. A detail from the monthly calendar is shown.

Detail of the current UGO content calendar showing two weeks of social postsView full-size screen
03

Work on your blogs

Create articles around your services and customer questions. Check the details before publishing.

Current UGO blog creation workspace with a custom topic fieldView full-size screen
04

See published articles

View published blogs in UGO as your content library develops.

Current UGO published-blog library with filters and article cardsView full-size screen

Current UGO screens from a Boss Up Solutions account, cropped for clarity. Open any screenshot for a closer look. Features and limits vary by plan; publishing requires supported connections and completed settings.

More ways to support your content

A useful toolkit.
One clear purpose.

Keep your content grounded in your business, your website, and what people are looking for. These supporting workspaces help you review and improve the work.

01

Your photos. Your brand.

Organize a media library, choose favorite images, and bring real project and team photos into your content workflow. Brand DNA keeps business details and direction in view.

02

Content for your website.

Create blogs from your own topics or available search ideas. Work with local service-area pages and connect a supported publishing destination before content goes live.

03

See what to improve.

Review available social reporting, connected search insights, and website visibility recommendations. Listings audits and checklists help organize manual directory work.

Workspace availability, connected data, credits, and limits vary by account and plan. Listings tools do not automatically submit or correct every directory. Reports and forecasts are guidance, not guarantees of rankings, reach, or leads.

The best content mix includes you

UGO brings the consistency.
You bring the real story.

Keep sharing your own content as often as you like. A finished project, a quick phone video, a team moment, or a customer win gives people something only your business can show.

Publish your own content as often as you like. UGO publishing volume follows your plan and settings; reach and engagement vary.

Customer voices

Real businesses.
A more consistent way to work.

Hear how customers describe the time and content work UGO helps them manage.

Clients love the content and we can create months of content at once. A game-changer for the agency space.
RERobert EwaldUGO customer
It scouts trends, generates content, and plans a full month of social, blogs, and campaigns with minimal effort.
STShon ThielenUGO customer
UGO automates social media in a way that's practical, consistent, and usable — not gimmicky. It saves significant time without sacrificing quality.
BSBrad StrawbridgeUGO customer
Your next step

Give consistency
a place to start.

Set up your company and see how UGO fits your business.

Start free No credit card required.

Excerpts from customer testimonials. Individual experiences vary.

A plan you can keep up with

Choose your pace.
Keep building your presence.

Monthly software pricing.
Start free. Choose a paid plan in your account.

UGO AUTOPILOT

Stay consistently visible.

$149 / month

A steady foundation for name recognition, with a social posting rhythm and fresh blogs each month.

Start free
  • 30 social posts each month
  • 5 blog articles each month
  • Brand engine, content approvals, and reporting
  • Publishing to connected supported channels
  • 2 local SEO service-area pages each month

Plans are self-service software. Automatic publishing requires completed connections and publishing settings. Content formats, additional tools, credits, and integration access can vary by plan and account. Check your account for current limits and review the terms before choosing a plan.

One calendar. Your connected channels.

Your channels.
Keep your publishing connected.

Content shaped for your social channels, with blogs and local service-area pages supporting your website. Connect the accounts you use and keep publishing organized.

FacebookInstagramLinkedInGoogle Business ProfilePinterestThreadsBluesky
Core content: image and text postsAdditional connection options: TikTok and YouTubeCheck in your account: supported formats and beta availability

Connections do not mean every post format is supported. Confirm the channel, format, and publishing route during setup. Video creation and publishing are not promised as part of these plans. Google Business Profile social posting uses a supported connected profile; the separate direct Google connection is marked coming soon.

Ready for more, when you are

Start with UGO.
Expand when you need more.

UGO works as a standalone product. Every UGO account works with a basic BUMS connection, so you can start with your content and upgrade to full BUMS when your business needs more.

No separate full BUMS subscription or Boss Up service is required to use UGO.

UGO helps you show up. BUMS helps with what happens next. Explore the optional BUMS path for lead follow-up, conversations, and business workflows. Voice AI belongs with that follow-up path, separate from UGO content plans.

Explore BUMS →

Want a more hands-on path?

Boss Up Solutions is the optional path for businesses exploring custom implementation and additional support, including a roofing-focused conversation.

Its new service details are coming soon. This is separate from your UGO software plan.

Explore Boss Up · Coming soon →

Show up. Follow up. Boss up.

What to expect

Consistency works
with a clear plan.

Want the full picture? Read the FAQ →

How soon should I expect leads or recognition?

UGO helps you put consistent content in place. Brand recognition and search discovery take time, and there is no fixed timetable for leads. Look at relevant engagement, website visits, and inquiries over time, then refine your topics and offers. Treat this as ongoing marketing rather than an instant-lead campaign.

Will blogs improve SEO or get me into AI answers?

Helpful, accurate articles about your services and customer questions can support search engine optimization (SEO) and answer engine optimization (AEO). Publishing alone does not guarantee rankings or inclusion in AI-generated answers. Your website quality, expertise, competition, and how search systems evaluate the content also matter.

Can I set it up and forget it?

UGO can automate recurring publishing once your brand, connections, and settings are in place. Check in regularly for accuracy, relevance, account connections, and audience responses. Your own photos, stories, and videos add a human perspective the software cannot supply.

Can I use UGO on its own?

Yes. UGO is a standalone product for creating and publishing your marketing content. You do not need a Boss Up service or a full BUMS upgrade to use it.

Is BUMS included with my UGO account?

Every UGO account works with a basic BUMS connection. Upgrading to full BUMS is optional when you need more. Check the available features and upgrade details in your account.

What can I try for free?

UGO offers a free plan with limited features and no credit card required to start. The monthly social posts, blogs, and local pages shown above are paid-plan inclusions. Start free to explore the product, then choose a plan in your account.

Should I still post my own content?

Yes. Share your own photos, videos, projects, and stories as often as you like. Your content brings the personality and firsthand proof; UGO provides a steady publishing rhythm around it. You can keep showing the people and work behind your brand without having to create every post yourself.

Can I approve posts before they go live?

Yes. Review and edit your content before publishing, or choose autonomous publishing when you are comfortable with the direction. Your connected channels and publishing settings determine what goes live.

Can UGO publish blogs to my website?

Setup offers WordPress, BUMS/HighLevel, Wix, API, and webhook publishing routes. A UGO-hosted blog option also requires setup. Choose and finish connecting a supported destination before relying on automatic publishing. Platforms marked coming soon are not available integrations.

Am I signing up for a managed service?

No. Autopilot and Authority are self-service software plans. Custom implementation and ongoing hands-on support are separate Boss Up Solutions services with their own scope and terms.

Your business deserves to be remembered

Start showing up.
Before they need you.

Set up your company. Tune in your brand.
Build a consistent presence while you keep running your business.

Start free

No credit card required. Free plan has limited features.

don't be a little boss...

UGO mascot ready to help your business keep showing up